In today's age of the customer-centric business ecosystem, customer experience must be at the core of all the business operations. At ACL Digital, our Customer Experience approach consists of user experience design and service design methods which help to create intuitive, engaging experiences to fit your business and delight your customers. Our craft is defined by the integration of design, user research, and user testing by deep understanding of our customer specific processes and systems.

Our Human Centric Experience Design is focused around the following principles:

  • Explicitly integrate customers, tasks, and environments,
  • Insist on customer engagement and user-centered evaluation
  • Apply multidisciplinary Business, Process & Technology skills and perspectives to drive the experience change
Overview_Customer Experience and Design

Offerings

ACL Digital, our Customer Experience approach consists of user experience design and service design methods which help to create intuitive, engaging experiences to fit your business and delight your customers.

Customer Experience Consulting & Strategy
At ACL Digital, we put customers and users first to uncover the big opportunities, enable real digital transformation, helping your business develop a clear view of the needs and goals of the people at the heart of your product or service. We have extensive activities focused on the following digital transformation strategies.
Experience Design
Whether it is an existing digital product or a potential solution, we identify who the user is and how that relates to the core strength of a product or solution. From workshops, roadmaps and persona creation through end-user testing, we can determine the “who, what, where and why” of your product or solution.
Service Design
In service design phase, ACL helps define and implement interactions that happen across the touchpoints in the entire customer journey, with respect to people, infrastructure, technology, and processes. An efficient service design leads to enablement of the intended overall customer experience.
Customer Experience Benefits