Overview
The customer entered India as one of the Leading Wholesale Player and operates 20+ wholesale stores and 3 fulfilment centers. These stores span over an area of 50,000 square feet offering more than 5,000 SKUs across multiple product categories.
The Challenge
Digitize the current process of members onboarding, minimizing the errors and risks associated with the manual process by
Reducing human errors in the paper-based registration
Delivering a single version of truth about customer/member data
Reducing the cycle time of on-boarding a member from days to minutes
Outcomes
- Membership automation enabled members to purchase from Stores, both online and offline, and fulfilment centers thus providing them seamless experience
- Simplified mobile user experience helping BDAs to capture the application details and the required documents on the fly
